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In The News
We receive a lot of calls regarding PPC and Adwords campaigns. We are going to start covering it in detail but for now I am going to simply define some basic terms:
- PPC - The pay-per-click is the amount you pay each time a user clicks on your ad
- PPA - Pay per Acquisition or Cost per sales
- PPM - Pay per thousand impression
- PPV - Pay per Visitor
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