You have a website or on-line store but is it being seen? Just having a website doesn’t automatically equal success. Your website is up and you love it but now what? When will those customers/clients start arriving? Today it is even harder to move up in the search results rankings and competition is fierce. If you build it, they will come” doesn’t quite work on the web. You can have the best product or services and even a great looking web site but it will just sit there unseen if you don’t get people to it. Or, maybe your website was once getting traffic but with all of the changes to the search engines over the years, the visitors are not landing on your home page like they used to. Maybe you had another SEO company do some work that was not liked by Google or you got caught up in some link network scheme that has set you back. We have been optimizing and marketing web sites and on-line stores for many years. We know what works and what doesn’t. Our clients stay on with us for years. There is a reason why. We stay up to date with all of the industry changes and continuously upgrade and improve the Web Marketing Services we offer.

Internet Marketing or "Inbound Marketing" ties together the creative and technical aspects of the Internet, including design, development, advertising and sales. Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.

Additionally, Social Media is no longer an experimental new channel—it's a scalable, measurable way to fuel growth via lead generation and conversions all the way down the funnel. Research has shown that there is also a strong correlation between a healthy and active social profile (social signals) and higher rankings.

This is an entry level version to our on-going monthly Search Engine (SEO), Web Marketing & Consulting Package which will enable you to benefit from all of the items listed below while also allowing you to experience how we work by interacting with us. Search Engine Optimization and Web Marketing is a never ending, always changing and sometimes very difficult endeavor. Our goal with this program is to form the beginning of a long and prosperous relationship with you based on results. After all, your success is our success.

Do phrases like "BERT", "User Intent" “Panda”, “Penguin”, “hummingbird”, “over optimization” “keyword frequency”, “relevant content”, “link popularity”, “on-page optimization” , "schema mark-up", “meta tags”, “page stickiness”, “web blogs”, “web 2.0”, “organic searches”, “viral marketing”, “social media footprint”, “link wheels”, “back links”, “bounce rates” and all those other terms have you scratching your head with bewilderment? That’s ok! We realize there are many of you who need to keep doing what you do best and it probably does not involve website optimization or marketing. That’s why we exist. We are here to assist those that may not have the time or specific Internet savvy but want to take the initiative to succeed on the Internet.

Before you read further let us make one thing clear. We are NOT a “pay us $99 and we will submit your site to 1 million search engines and directories” company. We are also not going to make you a bunch of unrealistic promises that we know we can’t keep. Successful SEO of any site takes time, expertise, commitment and PATIENCE. SEO is hard work and a long road. The only reason a website will rank above the fold on page one these days is because the website deserves to be there. You have to make a website deserve to be there. Also, don’t just count on ranking highly for a competitive query for your business to succeed. Build a brand and customers will seek you out. Building a brand is not limited to having a website and simple search engine registration. In fact, search engine registration these days may even hurt your effort depending on where you are registering your site. Also, it is important to not rely on a single source of website traffic these days. Many businesses that had put all their eggs into the Google basket are not around anymore due to unpredictable algorithm changes and core updates.

What we are trying to tell you is this whole process takes a combination of things to do successfully and goes far beyond simply optimizing web pages for Google today. For that reason we are willing to take on only a relatively few number of SEO/Website Marketing clients at any given time. It can be a very involved process and we want to give you and your site the personalized attention you both deserve.

Not just another expense… this is an investment with a great on-going return. Money spent on our SEO & Marketing Program can be amortized over many years of beneficial and additional traffic! We will always be right there with you to ensure that you are in the best shape possible when a search engine robot or spider stops by to index your website.

It should be stated first that we use NO Black-Hat SEO techniques. Black-Hat SEO attempts to improve rankings in ways that are disapproved of by the search engines, or involve deception and we do not support them. We also utilize only original content and all content can be checked and verified by using Copyscape or other methods for duplication. We want to produce results that last a long time. There really is no short-cut to good SEO. It takes know-how, hard work and a little time to do correctly. That’s what we do and that’s why you are here.

We will complete a full audit of your current website. We will be looking for any issues that may be negatively impacting your rankings and traffic. Items reviewed and evaluated are page load time, bounce rate, duplicate content, redirects, canonical urls, dead links, web page structure, number of links, nofollow links, external calls, onsite errors and more.

We will be paying special attention to your inbound link profile. We will be doing regular link audits, link maintenance and link risk assessment during the duration of this program. We’ll be watching for any new links and getting rid of those that could hurt you before they have a chance to do so.

We will enable, configure and submit your sitemap.xml file to any appropriate directories and engines. Often overlooked, this is a necessary and desired step towards helping your store get indexed properly on sites Like Yahoo and Google. Did you know that both Google & Bing have areas for webmasters to submit sitemaps for proper indexing? You may be surprised by what you don’t know but that is why we are here for you.

We will review and adjust your site’s navigation as required for optimum results. Things that look “pretty” may not always work towards your benefit. Some navigation elements may actually hinder search engine spiders from indexing your site with either so many links that they stop prematurely or with code that can’t even be spidered.

We will research the top competitors in your industry for comparison and use those results as a “marker” to gauge the success of our campaign. How are those guys getting to the top of those search results anyway? It will be a combination of things but we’ll take a hard look and develop a strategy accordingly.

We will optimize a minimum of 5 top level keywords/phrases with emphasis on Google. We’ll gather all the information and reports necessary to determine the best words and/or phrases to start with based on real search volume of real people entering keywords and key phrases to find products just like yours. We’ll discuss these with you prior to starting and substitute any of our words with any other words you choose if desired. Are there more than 3 that should and will be targeted? Most likely there are many more but we have to start somewhere and choosing three under this package will give us a good starting place to gauge the results while also offering you a good return on the money you are investing. It should be noted that it is not uncommon to experience upward movement across the board as a result of our efforts. There will be many things completed that will impact the entire site in a positive way. The result will be increased traffic from long-tail searches, effort on social fronts as well as additional traffic for categories throughout the site.

We are going to add additional content and edit existing content as required to achieve upward movement for the keywords/phrases chosen. We are looking at "user intent". Does your content solve a problem, answer a question or adequately describe the product or service your customers are looking for? By optimizing your content around your keywords and user intent we will push your search ranking higher and higher. It’s not uncommon to see changes in all areas as we work on optimizing for the selected keywords.

We’ll continue to optimize the keywords chosen to achieve optimum results. We use both on and off-site methods that are both Panda, & Penguin friendly (and hopefully whatever other animal that comes along). We’ll do so for a period of up to 3 full months under this program in order to achieve those results.

We’re going to look at and address things such as your bounce rate. Your bounce rate is where a visitor lands on a page but then immediately navigates away from your site. A high bounce rate can actually impact your search engine rankings in Google.

We’re going to set up and hit all of the top Social Media sites. Facebook, Twitter, Google Business Pages, Pinterest, Tumblr and more to get you started down the road of viral social media. This package includes our Social Media Marketing Package at no extra charge!

If you don’t already have one, a WordPress Blog Design & Setup. An extension of your main site, a web blog will go a long way towards bringing you additional traffic and inbound links. Blogs provide search engine optimization (SEO) power by their very design. The blog strength lies in keyword rich content and in the abundance of inbound links. Blogs can even become more SEO oriented by thinking in terms of relevance. Already have one? We’ll be adding to it as well as bring you up to speed on adding SEO focused content of your own.

We are going to write and post relevant & unique content articles for each keyword/phrase chosen above. We’ll hit all the relevant web 2.0 properties, guest blogging, social sites, press releases and more. We’re going to produce all unique, quality content and make sure it gets to all the right places. Even after the infamous Panda & Penguin updates to Google’s algorithm it is still necessary to get your brand out there and back links are still crucial. Maybe even more so than before. The key is having only quality content and finding the high quality, relevant sites to add it to. This includes your own site as well. We also want to get others to write about you, link back to you, then share.

We will provide you with your own access information that will allow you log in to our project management system where you can view notes, time lines, milestones, reports, recommendations, progress, interact with the people working on your seo/marketing project and more!

3 months of performance reporting to include website traffic and ranking reports on the keywords chosen. We want to see results. You want to see results. We’re going to make available to you the same reports we use to gauge the results of our efforts. You will be able to follow along from start to finish.

Plus many more things that we don’t make public. We have techniques we have developed based on years of experience. We know what works and what doesn’t. Of course we stay on top of all the algorithm changes but we always follow an approach that best suits your customers. What makes their experience better is usually what helps you in the long term no matter what Google decides to do next. Rest assured that our goal is to retain you as a long term client so it is in our best interest that you do well as a result of our service.

Note: We reserve the right to work with a very limited number of clients within any business category at any given time. If it is determined (at our sole discretion) that the requested project directly conflicts with our efforts on any one of our current client projects then you will have the option to add your site to a “stand-by” list in the event we have an opening.

Additionally, on rare occasions and after careful evaluation, we may determine that your site is not a good candidate for the services we offer. Your receipt of an electronic or other form of order confirmation does not signify our acceptance of your order, nor does it constitute confirmation of our offer to sell. We reserve the right at any time after receipt of your order to accept or decline your order for any reason.

This package can pay for itself many times over with additional traffic and revenue. This is not the “flavor of the day.” These are the basic building blocks, the foundation if you will, upon which we will build more traffic and sales en-route to market dominance and success. It’s not all about seo or on-page optimization anymore! There is a strong coloration between strong social profiles and rankings and of course these days we need to identify and optimize for user intent. We will be covering all.

Like the results and want to keep going? At the end of 90 days you will have the option to “opt-in” to our Monthly SEO/Consulting Program with no additional start-up costs (provided we have an opening and no conflict). You would simply pay month to month for as long as you wanted to remain in the program. Continue on with our in-depth SEO and Consulting Program and you will have us in your corner on a continuous basis. Our monthly programs start at $1,500/month (+ any additional costs for integrated third party solutions, ppc, ad budgets, etc. ) with no long term contract. Keep in mind that the category of a business’s product or service and the size of market location has a significant influence on the cost and length of time required for optimal success. Additionally, achieving 1st page rankings for competitive terms may require a constant and on-going effort to keep them there.

Note: We reserve the right to work with a very limited number of clients within any business category at any given time. If it is determined (at our sole discretion) that the requested project directly conflicts with our efforts on any one of our current client projects then you will have the option to add your site to a “stand-by” list in the event we have an opening.

Additionally, on rare occasions and after careful evaluation, we may determine that your site is not a good candidate for the services we offer. Your receipt of an electronic or other form of order confirmation does not signify our acceptance of your order, nor does it constitute confirmation of our offer to sell. We reserve the right at any time after receipt of your order to accept or decline your order for any reason.