Why Can't I Build My Website Myself?
Maybe you can but do you really want to and does it actually make sense? It's getting easier to build simple websites these days. You even have DIY platforms like WIX to help you. On the design front, WIX looks pretty good. They are actually one of the pioneers of do-it-yourself web development and its tools are pretty good and easy to understand and use. By using a combination of Wix's templates and their simple editor you can build a decent looking website in two to three hours. If you use their platform you'll get an attractive initial splash page for your business. However, if your company needs more than a "superficial" website (most do), DIY has some serious drawbacks. Some things to consider...
- Your Time! - Do you really want to learn how to build a website? The learning curve may not be as steep as it once was with all of the WYSIWYG editors and DIY platforms out there these days but wouldn't YOUR time be better spent elsewhere? Like maybe serving your customers or running your business? Wouldn't it be better to have someone in your corner that will take care of everything for you and keep you doing what YOU do best?
- Your Requirements! - DIY Platforms like Wix may provide a good starting point for the basics of a website with images and text but what if you need or want more? Will a few pictures and text be all that you need? Having an experienced website development company build your website will allow you to do much more. Are you going to be selling products? Do you need 3rd party integration? How about a database, custom plug-in or security enhancements? Then there are other things to consider like responsive design, mobile usability, optimization, etc. Most DYI platforms will not even address these areas and for the ones that do, you will still need to know what you are doing.
- Success Does Not Stop At A Website! - As you may have found out (or soon will), just because you have a website up doesn't mean you are going to have all the extra business you can handle. It's simply one step in a process. As we like to say here at WebStoreSEO.com, the website is only one piece of a much larger puzzle. Rather than go into detail here you can jump over to our SEO & Marketing page and read over just some of what to expect. Sufficed to say, you can have the best looking website on the Internet but unless you take the steps to make it successful, it will just sit there admired only by you.
Remember, with DIY platforms you are on your own. People serious about doing business on the web will eventually be looking for a company like ours to help them. We may not be able to do much with what you have so why start from scratch when everything could have been done right the first time?